Let’s talk about Vitamin C the holy grail of bright, glowing, youthful skin.
But here’s the catch: not all Vitamin C is created equal. Some oxidize too quickly, some irritate sensitive skin, and some just sit pretty in the bottle doing nothing.
That’s why skincare scientists and dermatologists are raving about a next-gen derivative
Ethyl Ascorbic Acid.
It’s stable, potent, fast-absorbing, and delivers visible results without the usual Vitamin C drama.
And yes we’ve packed a 10% concentration of it in our best-selling Glow Up Serum at
Clay of Heaven.
What is Ethyl Ascorbic Acid?
Ethyl Ascorbic Acid is a stable, water-soluble derivative of pure Vitamin C (L-Ascorbic Acid).
In simple terms: it gives you all the powerful benefits of Vitamin C without the irritation,
stinging, or instability.
It contains 86.3% of active Vitamin C content, which means it converts quickly once it
penetrates the skin, delivering a real glow-up from within.
Why Ethyl Ascorbic Acid is a Game Changer in Skincare
Here’s what makes it so popular (and why your skin will love it):
✅ Highly Stable
Unlike pure Vitamin C, which oxidizes in light or air, Ethyl Ascorbic Acid stays fresh and active longer, ensuring every drop of your serum works hard till the last pump.
✅ Gentle on Skin
No burning. No redness. No tingling.
Even sensitive or acne-prone skin can use it daily without worrying about irritation.
✅ Fast-Absorbing & Deep-Penetrating
It absorbs quickly into the skin and starts working faster brightening dullness, reducing pigmentation, and stimulating collagen.
✅ Doesn’t Interfere with Other Actives
It plays well with ingredients like niacinamide, hyaluronic acid, salicylic acid, and sunscreen. Perfect for layering in your morning routine.
Key Benefits of Ethyl Ascorbic Acid for Your Skin
1. Brightens and Evens Out Skin Tone
Struggling with dull skin or uneven patches? Ethyl Ascorbic Acid breaks down melanin clusters and gives your face a lit-from-within glow.
2. Reduces Hyperpigmentation & Dark Spots
It inhibits tyrosinase (the enzyme responsible for melanin production), helping fade acne marks, sun spots, and discoloration.
3. Boosts Collagen Production
Vitamin C stimulates fibroblasts to produce more collagen which means firmer, plumper, youthful-looking skin over time.
4. Protects Against Sun Damage & Pollution
Its antioxidant properties protect the skin from free radicals, UV rays, and pollution reducing long-term damage.
5. Supports Skin Healing
It calms inflammation, supports tissue repair, and promotes overall skin health
Why We Chose 10% Ethyl Ascorbic Acid in Our Glow Up Serum
At Clay of Heaven, we believe in science-backed skincare not empty promises.
That’s why our Glow Up Serum includes 10% Ethyl Ascorbic Acid the ideal effective yet
safe concentration for daily use.
Here’s what that means for you:
✨ Visible brightness within 10–14 days
✨ Gradual fading of pigmentation over 3–4 weeks
✨ No sensitivity or dryness
✨ Healthy, radiant skin every single day
Combined with Kakadu Plum, Alpha Arbutin, Licorice Extract, and Ferulic Acid, our formula works synergistically to treat dullness, discoloration, and early signs of aging.
It’s your all-in-one glow solution and it's 100% vegan, cruelty-free, and dermatologically
tested.
When & How to Use It
Our Glow Up Serum is made for morning use, right after cleansing.
Step-by-step:
1. Cleanse your face with a gentle face wash
2. Pat dry (leave skin slightly damp)
3. Apply 3–4 drops of the Glow Up Serum evenly
4. Let it absorb
5. Follow with a moisturizer + sunscreen (SPF 50 recommended)
Pro Tip: If you're just starting with Vitamin C, use it every other day and build up to daily use.
Ethyl Ascorbic Acid vs. Traditional Vitamin C (L-Ascorbic Acid)

Final Thoughts: Gentle. Potent. Glow-Inducing.
Your skin doesn’t need just any Vitamin C, it needs one that actually works without harming your skin barrier.
With 10% Ethyl Ascorbic Acid, our Glow Up Serum is the sweet spot between results and
comfort.
It’s time to say goodbye to dullness, dark spots, and uneven skin — and say hello to daily glow, hydration, and confidence.