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Over 20 years of experience, we have crafted thousands of strategicdiscovery process that enables us to peel back the layers which enable us to understand, connectunderstand, connect.

Our Story

A Journey Back to Timeless Beauty

Imagine a time long before modern skincare routines and shelves stacked with countless products. A time when beauty was simple, effortless, and derived entirely from nature. Our ancestors, untouched by the synthetic complexities of today, possessed radiant skin that thrived on the earth’s most precious gifts. Their secret wasn’t found in jars or bottles, but in the soil beneath their feet—in the purity of clay, the essence of nature’s perfection.

As the years passed, we drifted away from nature’s wisdom. Today, our world is full of challenges—acne, uneven skin tone, hair fall, rashes, and countless other skin problems. We turn to product after product, hoping for a cure, only to find fleeting relief. Despite the endless options on the market, something still feels missing, doesn’t it? Those temporary fixes fade too quickly, and we’re left searching again.

At Clay of Heaven, we knew that the answer wasn’t in creating something new but in rediscovering something timeless. It was a return to the earth’s most precious element, the very foundation of ancient beauty secrets: clay.

Clay is nature’s own alchemy—a blend of minerals, nutrients, and purity, distilled over time into a substance that nurtures, heals, and renews. In the hands of our ancestors, clay was a gift from the earth, a substance that carried the power to cleanse, protect, and rejuvenate. And as we began to understand the depth of its purity and potency, we knew that it was the key to solving the skincare challenges we face today.

This realization birthed Clay of Heaven, a brand that blends the ancient wisdom of clay with the innovations of modern science. We don’t just combine nature with science—we harmonize them. We asked ourselves: How can we restore the purity of the past and combine it with the precision of today? The answer lies in our products—each one a delicate balance of nature’s best and science’s safest, with clay as the heart of it all.

We chose the name Clay of Heaven because clay, in its purest form, feels like a gift from above. Just as everything in heaven is pure, vibrant, and beautiful, clay is earth’s most pristine offering. It is rich in life-giving minerals, and it embodies the purity and promise of nature. For centuries, clay has been revered for its ability to detoxify, heal, and restore. And today, we’ve harnessed that timeless potential to give you skincare that truly works—gently, effectively, and naturally.

Our philosophy is simple: your skin deserves the same love and care as the earth itself. Just as clay is nurtured by the earth, your skin must be nurtured with the right balance of nourishment and care. We don’t just promise quick fixes; we offer lasting care. Your skin, like clay, protects you, shields you from harm, and has the power to transform when given the right attention. The more we care for it, the more it reveals its natural beauty—just like a field nurtured with the richest clay produces the most vibrant flowers and fruits.

We don’t believe in false promises. Unlike many skincare brands that claim instant results, we know that true beauty takes time. Just as the earth takes time to grow its richest harvests, your skin requires patience, consistency, and love to transform. Our products won’t promise overnight miracles, but they will nurture your skin slowly and surely, helping you rediscover its natural glow. With time and care, you will see lasting results—healthy, clear, and vibrant skin that reflects your inner radiance.

At Clay of Heaven, we are more than just a skincare brand. We are a journey back to the roots of beauty, back to a time when nature held the answers. With every product, we invite you to reconnect with the earth, to embrace the timeless secrets of clay, and to honor your skin with the care it truly deserves.

Because, like clay, your skin is precious. And with Clay of Heaven, we’re here to help you nurture it, protect it, and let it shine.

Amit Sen (Co-Founder)

5 Signs of Skin Sensitivity

Did you know that nearly 70% of people globally experience some degree of skin sensitivity? At Clay of Heaven, we’ve collaborated with skin experts to identify the 5 key signs of skin sensitivity. Our formulas, enriched with nature’s most potent ingredients and backed by science, are clinically tested to soothe, protect, and strengthen your skin’s natural defense barrier. Discover long-term solutions designed to keep your skin calm, resilient, and radiantly healthy

  • Redness & Irritation

    Sign: Red, blotchy patches that can be triggered by environmental stressors, harsh products, or even temperature changes.

    Solution: Clay of Heaven’s Daily Detox Face Wash is formulated with Tea Tree Extract and Aloe Vera, which have soothing and anti-inflammatory properties. These ingredients help calm redness and reduce irritation while gently cleansing the skin without stripping away natural oils.

  • Dryness & Flakiness

    Sign: Skin that feels tight, dry, or rough, often accompanied by flaky patches. This can be a result of a damaged skin barrier.

    Solution: The Glowup Serum is packed with Hyaluronic Acid and Licorice Extract, which deeply hydrate the skin, boost moisture retention, and strengthen the skin’s natural barrier. This helps to restore softness and prevent dryness, leaving skin smooth and supple.

  • Burning Sensation

    Sign: A stinging or burning feeling, especially when applying products or being exposed to the sun or wind.

    Solution: Clay of Heaven’s Daily Advance SPF 50 Sunscreen provides a lightweight, non-irritating shield against harmful UVA and UVB rays. It contains Rice Water and Bakuchiol, which soothe the skin and reduce irritation while offering broad-spectrum sun protection, preventing the burning sensation caused by sun exposure.

  • Breakouts & Blemishes

    Sign: Sensitive skin can react to products or environmental triggers by breaking out or developing blemishes, even if it’s not oily.

    Solution: The Resurface Serum features SalSphere® Salicylic Acid and Turmeric Extract, which help clear clogged pores, reduce inflammation, and prevent future breakouts. This serum is designed to be gentle yet effective, calming blemish-prone skin without causing additional irritation.

  • Itchiness & Tightness

    Sign: An itchy, tight feeling that may be caused by dehydration, environmental factors, or an allergic reaction to certain ingredients.

    Solution: The Glowup Serum with Hyaluronic Acid and Kakadu Plum Extract hydrates the skin at a deeper level, providing long-lasting moisture and soothing the skin. Aloe Vera in the Daily Detox Face Wash also offers immediate relief from itchiness while maintaining the skin’s natural hydration balance.

Sustainable Plants

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Recyclable Plastic

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Happy Plant Guarantee

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